Patrick O’Reilly, based out of Riverside, California, is the president of O’Reilly Public Relations. As president of the Riverside PR firm, Patrick O’Reilly oversees crisis communications efforts, brand marketing campaigns, and speechwriting services.
A specialist in neuroscience, Andrew Newberg, MD, has published what he feels are the eight key components of delivering an effective speech. While the content and message of a speech are important, the method of delivery is equally, if not more, important. Maintaining relaxed eye contact with the audience is an obvious tactic to keep in mind, while having reassuring, kind facial expressions and an inviting tone of voice are two additional ways to hold the audience’s attention. Additional physical cues that should accompany a well-written speech are interactive hand gestures, a calm and relaxed posture, and a steady rate of speaking. Keeping speeches as short as possible is another method of ensuring the audience does not lose interest in the speech.
Utilizing more than 20 years of experience, Patrick O’Reilly serves as the founder, president, and CEO of O’Reilly Public Relations in Riverside, California. Over the course of his career, Patrick O’Reilly has directed hundreds of campaigns centered on communications and image for clients located in the Riverside area and across the country.
Effective communication between organizations and their constituents and clients remains the primary goal of a public relations firm. Public relations agencies begin each project by collecting information about a specific industry. Listening to the market allows agencies to understand what that market needs, and how to package it. For example, certain markets might respond positively or negatively to a specific voice. The next step for the public relations agency is to determine how to communicate a positive message to the appropriate demographic.
To customize a communications campaign, public relations agencies must encourage their clients to inform them regarding the points they want to highlight and the short- and long-term goals the client want their campaign to achieve. The best way to reach those targets is to make use of the multitude of available channels, such as social media, websites, television shows, magazines, and newspapers.
Since founding O’Reilly Public Relations in 2001, Patrick O’Reilly of Riverside has catered to many prominent clients, including law firms, healthcare companies, government agencies, and multinational corporations. Clients served by the firm include PG&E, Lockheed Martin, the University of California at Riverside, and the Nature Conservancy.