PR Week Polls Global PR Leaders on Preferred News Sources


Riverside, California, business leader Patrick O’Reilly has more than a decade of experience in public relations and crisis management. From headquarters in Riverside, Patrick O’Reilly and OPR Communications serve organizations throughout the western United States. OPR has garnered numerous accolades from PR industry organizations, including PR Week’s award for PR Campaign of the Year.

In addition to recognizing national public relations leaders, PR Week tracks trends in the PR sector. Each year, the public relations resource compiles and publishes its Global Power Book, which not only highlights leading figures in PR but also provides PR Week with an opportunity to learn about best practices in the industry. In a recent article, PR Week unveiled the results of a Global Power Book questionnaire that sought to discover, among other things, how industry figures consume their news.

The poll found that the vast majority of participants choose Twitter for breaking news. However, when asked to list which news source they considered the most influential, respondents favored established publications like the New York Times and the Wall Street Journal. The selection of newspapers included some 50 publications, suggesting that while traditional media sources may still be the most influential, there is not an obvious leader among them.


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